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Breaking Through Data Barriers: MMA Global’s Comprehensive Framework for Marketing Excellence

Marketing leaders today face an undeniable truth: your ability to harness data effectively determines whether you thrive or merely survive in this competitive landscape. Data excellence isn’t just another buzzword—it’s the cornerstone that separates industry leaders from those struggling to keep pace. MMA Global has joined forces with forward-thinking marketing and advertising professionals to launch […]

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MMA Global Indonesia Launches Landmark “Brand Safety & MarTech 2025” Report, Charting Trust, Technology, and Transformation in Indonesia’s Digital Economy

MMA Global Indonesia is proud to unveil its Brand Safety & MarTech (BSMT) 2025 Annual Industry Report during a high-level media gathering held on June 5, 2025, at Emtek Hall, SCTV Tower, Jakarta. The Media Gathering Brand Safety & MarTech 2025 Industry Report Release is drawing marketing thought leaders, media representatives, and key contributors, marks

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Introducing the MMA Global Data Maturity Framework: Unfolding the Business Growth in the Advanced Data Era

In contemporary marketing research, data maturity, defined as the capability of brands and marketers to effectively manage and utilize data, has become essential for achieving greater business impact. MMA Global, with the trailblazers across the marketing and advertising industry, has built Data Think Thank (DATT) to powering marketers with the best understanding of the evolving

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MMA Global Indonesia Announces MMA Innovate Indonesia 2025: Pioneering Marketing Excellence and Technology Innovation

MMA Global Indonesia, the country’s premier marketing and advertising body, is proud to announce its flagship event, MMA Innovate Indonesia 2025, set to redefine marketing and advertising standards. Scheduled for January 22, 2025, at the Park Hyatt Hotel Jakarta, this highly anticipated Conference & Exhibition promises to be a groundbreaking platform, bringing global innovation

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MMA Global Indonesia Honors Marketing Excellence at the 10th SMARTIES™ Awards

The 10th edition of the SMARTIES™ Awards Indonesia paid tribute to the nation’s most innovative and impactful marketing and advertising campaigns. Hosted by MMA Global Indonesia at the Ritz-Carlton Jakarta, Mega Kuningan, the event underscored the evolving standards of creative excellence and strategic thinking. This year’s winners showcased how local insights, transformative storytelling, and

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MMA Global Announces the SMARTIES™ X Global & North America 2024 Winners: A Celebration of Marketing Excellence – Pushing Innovative Boundaries on the Global Stage

[New York] – December 16, 2024 – MMA Global proudly announces the winners of the esteemed SMARTIES™ X Global & North America 2024 Awards. This prestigious program honors the most innovative and impactful marketing campaigns worldwide, celebrating the ingenuity of marketing professionals who are redefining industry standards and shaping the future of creativity and innovation

MMA Global Announces the SMARTIES™ X Global & North America 2024 Winners: A Celebration of Marketing Excellence – Pushing Innovative Boundaries on the Global Stage Read More »

MMA Global APAC and FairPrice Group (FPG) unveiled The Retail Media Lab

Singapore: MMA Global APAC and FairPrice Group (FPG) today unveiled The Retail Media Lab, an innovative program that will enable marketers to measure and demonstrate the efficacy and effectiveness of omnichannel retail media experiences. This groundbreaking collaboration positions FPG at the forefront of retail innovation in Singapore and offers a unique opportunity for brands

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MMA Global Indonesia Commemorates a Decade of Excellence: Celebrating Indonesia’s Top Marketing Campaigns with SMARTIES™ 2024 Awards

This year marks the 10th edition of MMA Global Indonesia’s prestigious SMARTIES™ Indonesia Awards, a defining event that has set the benchmark for marketing and advertising excellence across the country. Since its inception, the SMARTIES™ Awards have consistently recognized innovative and impactful campaigns, solidifying their role as Indonesia’s gold standard in the industry. Over the

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Vietnam’s Marketing Future: MMA Global ’s Vision for a Thriving Marketing Ecosystem

MMA Global ‘s signature MMA Vietnam Impact 2024, held on October 25 at JW Marriott Saigon, marked a milestone for MMA Global ’s 13th year in Vietnam, drawing over 1,500 top leaders and managers alongside 50 dynamic speakers from globally renowned and Vietnamese brands. In parallel, the MMA SMARTIES Vietnam 2024 Awards honored 39

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MMA Global APAC Announces Finalists for SMARTIES Philippines 2024

The MMA Global APAC is proud to announce the finalists for the highly anticipated SMARTIES Philippines 2024. After a comprehensive and rigorous evaluation process, these finalists have emerged as the driving forces behind the most innovative and impactful marketing campaigns in the Philippines, setting new benchmarks for excellence in the industry. The SMARTIES Awards recognize

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